---------- Forwarded message ----------
Date: Wed, 21 Apr 1993 16:31:00 PST
From: Wendy Stewart <WENDY@GLOOM.LIB.PDX.EDU>
Subject: Adopt-a-serial

This message is cross posted to Serials list and Libsup.

I would like to thank everyone who responded to my query about serial
sponsorship programs in libraries.  The responses were informative
and very helpful in the formulation of our own program.  What follows
is a summarization of the responses I received and a description of
our proposed sponsorship program.

Thanks again.

1.  The program was not a success.  Funds were solicited at the
previous year's subscription rate; maintain the file of sponsors was
time consuming as was acknowledging the gift;  funds were added to
the regular serials budget.  Program was discontinued after a year.

2.  Subject librarians assembled a list of titles for sponsorship;
program was widely advertised on and off campus; sponsors were asked
to agree to a 3 yr subscription term; a special account was
established; the library budget absorbed any price increase.

3.  Special account was established but was not set up as a gift
account so that money could be transferred from the regular account
to cover price increases.

4.  Sponsorship for new titles was a problem for several libraries as
was collecting money using the previous year's subscription rate.

5.  One library had the invoice for the adopted title sent directly
to the sponsor.

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PROPOSED ADOPT A JOURNAL PROGRAM FOR PSU LIBRARY:

1.  Limit the titles available for adoption to the list of titles
targeted for cancellation.  If the sponsorship ends after a year or
two, the library is not obligated to continue the subscription since
it was originally slated to be cancelled.  Adopting a new title is an
option that won't be advertised.  An option that will be offered is
to donate money without specifying a particular title.  (Any extra
money would add a cushion to the account.)

2.  Donors will send us "pledge forms" indicating which title(s) they
want to support.  The form will say "call Serials for current price."

3.  All titles on the cancellation list will be cancelled.  Any
titles picked up by "adoption" will be placed with one vendor only.
The vendor will set up an account separate from our regular renewal
list for the gift titles.  The vendor will send a quote in late Fall.

4.  When the quote arrives, we will contact those who sent in "pledge
forms" and give them the rate from the vendor's quote plus 10%. The
10% will help offset service and binding charges.  By asking for the
quote in late Fall and adding 10% to the rate, we will avoid having
the account go into the red.  Sponsors will be given a date by which
their money must be received, otherwise the title will not be renewed.

5.  If the title splits or merges in the middle of the year, contact
the sponsor and ask if he/she is willing to pay the extra amount.

6.  Funds are deposited to a gift account.

7.  Acknowledgements are sent using the same system used for other
types of gifts.  After the program is established, names of the
donors and a brief article will be published in a campus wide
publication.

Feedback on this proposal would be welcomed.

Thanks again.

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**Wendy Stewart                               **
**Portland State University                   **
**Library Serials                             **
**P.O. Box 1151                               **
**Portland, OR 97207                  /|      **
**(503) 725-5785                    \`o.0'    **
**FAX (503) 725-5799                =(___)=   **
**E-mail Wendy@lib.pdx.edu             U      **
**                                 ack! phtt! **
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