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Call for applications for the 7th IFLA International Marketing Award

UNITED KINGDOM, December 4, 2008 - The IFLA Section on Management and
Marketing, in collaboration with Emerald, welcome applications for the
best library marketing project worldwide. IFLA (The International
Federation of Library Associations and Institutions) is an international
body for library and information services and their users. The objective
of this award is to reward the best library marketing project worldwide
each year, encourage marketing in libraries and give libraries the
opportunity to share marketing experiences.

Three finalists will be recognized for their achievements. From these
three finalists, the winner will be chosen. The winner of the award will
be chosen by the IFLA International Marketing Award committee and will
receive airfare, lodging and registration for the 2009 IFLA General
Conference and Council in Milan, Italy, as well as a cash award of US$
1,000 which must be used to further the marketing efforts of the
recognized organization.
The three finalists will be announced in March 2009 and the winner will
be announced officially at IFLA Press Conference in August 2009, in
Milan, Italy.

The deadline for entries is January 31st 2009.  Guidelines and
application forms are available from
http://www.ifla.org/III/grants/marketing-award.htm

Entries are welcomed from any library worldwide that markets library
products or services. Proposals essentially will display an original
marketing project for a library and will clearly present the benefits of
the project. The proposal must also identify the needs of the intended
customer. Applicants will be judged on the level of creativity and
innovation demonstrated and significantly their potential to generate
visibility for the library.

Emerald is a Gold Corporate Partner of IFLA and will be exhibiting at
the conference in August in Milan. Delegates are invited to meet Emerald
representatives at stand number 105.

Further information regarding marketing your library is available from
Emerald at http://info.emeraldinsight.com/librarians/marketing/index.htm

About Emerald    www.emeraldinsight.com

Established in 1967, Emerald Group Publishing Limited is the world's
leading publisher of management research.  In total, Emerald publishes
over 700 titles, comprising 200 journals, nearly 300 books and more than
200 series and serials as well as an extensive range of online products
and services.  Emerald is COUNTER-compliant, meeting the international
code of practice for reports that measure usage of online information
products and services consistently.

Emerald's publishing philosophy is "Research You Can Use", which means
that our content is both rigorous and relevant, connecting the academic
world with the world of management practice.

The Emerald online collection of journals, abstracts and resources,
Emerald Management Xtra, serves business schools and management
departments world-wide. For managers in corporate and public
organizations, Emerald Management First provides fast access to applied
research, ideas, insights and interviews from the world's best
management thinkers.

About IFLA    http://www.ifla.org/
IFLA (The International Federation of Library Associations and
Institutions) is the leading international body representing the
interests of library and information services and their users. It is the
global voice of the library and information profession.
Founded in Edinburgh, Scotland, in 1927 at an international conference,
we celebrated our 75th birthday at our conference in Glasgow, Scotland
in 2002. We now have 1700 Members in 150 countries around the world.
IFLA was registered in the Netherlands in 1971. The Royal Library, the
national library of the Netherlands, in The Hague, generously provides
the facilities for our headquarters.

Media Contact

Arnaud Pellé
Corporate Communications Manager
Emerald Group Publishing Limited
Howard House, Wagon Lane, Bingley BD16 1WA United Kingdom
Phone: +44 (0)1274 777700
E-mail: apelle@emeraldinsight.com