I believe it is economics.  I know that advertisers (in this case it is
the Product Guide) are assured that their target audience is receiving
the issue.  Newspapers send their advertising inserts to geographical
selected areas in the city.  My brother moved a half mile and could no
longer get grocery ads because census data reported it to be an area of
less income.

-----Original Message-----
From: SERIALST: Serials in Libraries Discussion Forum
[mailto:SERIALST@LIST.UVM.EDU] On Behalf Of Peter Picerno
Sent: Thursday, June 19, 2008 2:22 PM
To: SERIALST@LIST.UVM.EDU
Subject: Re: [SERIALST] Architect

In the case of "architect" one begins to question the actual value of
their content, then, if it can be so easily withheld from their
readership.

Peter V. Picerno
Serials & Electronic Resources Librarian
Asst. Head of Resource Development
Green Library
Florida International University
11200 SW 8th Street
Miami, FL 33199
Ph: 305.348.6279
ppicerno@fiu.edu

Barbara Pope wrote:
> This kind of silliness reminds me of last year when the publisher for
> Sports Illustrated wasn't mailing out the swimsuit issue.  I don't
> know what they were thinking, either, but both of these situations is
> ridiculous.
>
> Barbara Pope
>
> Corrice, Julia A. wrote:
>> They wouldn't tell me! I kept asking customer Service if I could be
>> added as "qualified" and they just kept saying I didn't qualify. So I
>> asked how I could become qualified and they told me I couldn't...with
no
>> explanation. So I asked what made one qualified and I was told they
were
>> not allowed to release that information.
>> The circulation manager was nicer about explaining why we couldn't
just
>> subscribe, even if it didn't make much sense, but he still wouldn't
tell
>> me what I could do to "qualify", just that we did not and could not
>> become a qualified subscriber due to cost issues--something vague
about
>> keeping the cost of publishing down and being technically unable to
add
>> anyone to to their qualifed list.
>> I'm finding this whole situation bizarre beyond belief. You would
think
>> they were protecting classified information rather than being in the
>> business of selling magazines!
>>
>> -----Original Message-----
>> From: SERIALST: Serials in Libraries Discussion Forum
>> [mailto:SERIALST@list.uvm.edu] On Behalf Of Barbara Pope
>> Sent: Wednesday, June 18, 2008 11:00 AM
>> To: SERIALST@LIST.UVM.EDU
>> Subject: Re: [SERIALST] Architect
>>
>> So what exactly is the "qualified demographic"?
>> Barbara Pope
>> Periodicals/Reference Librarian
>> Axe Library
>> Pittsburg State University
>> Pittsburg KS  66762
>> 620-235-4884
>> bpope@pittstate.edu
>>
>> Corrice, Julia A. wrote:
>>
>>> Because the special issues are in the scope of what we must collect
>>> for our institution, and because I hate having missing issues, I
>>> called the publisher to speak to a circulation manager about how to
>>>
>> receive them.
>>
>>> They can be purchased individually for $10 each after publication by

>>> people who aren't "qualified" to automatically receive them, but no
>>> current subscription exists. There is no way to add an institution
>>> to the "qualified demographic", but they are hoping to set up a
>>> subscription next year when they know whether or not it will become
>>> it's own title or remain a part of Architect.
>>>
>>> When I first spoke to the customer service rep, they told me I
>>> wasn't allowed to purchase them at all, which is when I requested to

>>> speak to
>>>
>>
>>
>>> the circulation manager. He said he would email the the customer
>>> service department again so that they know people can purchase the
>>> issues, and that the customer service department is confused about
the
>>>
>> policy.
>>
>>> I wonder why!
>>>
>>> -Julia
>>>
>>>
>>>
>>> Julia Corrice
>>> Rakow Library
>>> Corning Museum of Glass
>>> 5 Museum Way
>>> Corning, NY 14830
>>>
>>> (607) 974-8406
>>> (607)974-8677 fax
>>>
>>>
>>>
>>>
>>> -----Original Message-----
>>> From: SERIALST: Serials in Libraries Discussion Forum
>>> [mailto:SERIALST@list.uvm.edu] On Behalf Of Bill Maravetz
>>> Sent: Friday, June 13, 2008 8:20 AM
>>> To: SERIALST@LIST.UVM.EDU
>>> Subject: [SERIALST] Architect
>>>
>>> Here is the publisher's response to a query I made regarding missed
>>> issues of Architect:
>>>
>>>
>>> -------- Original Message --------
>>> Subject: RE: Architect
>>> Date: Mon, 9 Jun 2008 16:26:44 -0500
>>> From: Customer service Internet Address <clientservice@omeda.com>
>>> To: Bill Maravetz <william.maravetz@uni.edu>
>>>
>>> Good Evening,
>>>
>>> Thank you for your interest in our publication, Architect.
>>>
>>> Unfortunately, Vol 97 issues 3 & 6 is not included in the
>>>
>> subscription.
>>
>>> Architect is published 16 times per year for 2008.  There are 4
>>> special issues that are published mid-monthly which are not included

>>> in the subscription.  The mid-month issues are sent only to our
>>> "qualified subscribers - those who meet certain demographics
>>>
>> requirements.
>>
>>> For postal purposes, we have to include all issues in our statement
of
>>>
>>
>>
>>> frequency, and number issues accordingly.  We realize this will
create
>>>
>>
>>
>>> some confusion for subscribers who track by issue number.
>>>
>>> If you have any further questions, please do not hesitate to contact

>>> our Customer Service Department at 847/291-5221.
>>>
>>> Thank you,
>>>
>>>
>>>
>>> Customer Service
>>> 150247
>>>
>>>
>>>
>>>
>>>
>>
>>
>>