***Apologies for cross posting***

FOR IMMEDIATE RELEASE

CONTACT:
David Horwitz
Vice President of Sales
SAGE Publications, Inc.
david.horwitz@sagepub.com

SAGE ANNOUNCES NEW JOURNAL SALES DIRECTOR

Thousand Oaks, California, and London, United Kingdom (April 6, 2006) -
In order to promote new journal offerings to be released in the near
future and to substantially increase its interactions with consortia,
SAGE Publications is pleased to announce that it has hired Mark Kendall
as Journal Sales Director.

Mark comes to SAGE after ten years as National Sales Director for YBP
Library Services, the leading provider of collection management and
technical services to scholarly libraries. Before that, he was Vice
President of Library Services for Ingenta, Director of Sales for Warren
Gorham and Lamont Publishing and New England representative for the
Bureau of National Affairs. He is also currently active in ALA's
Association for Library Collections & Technical Services and leads
various local nonprofit organizations.

In his new position, Mark will be responsible for representing SAGE
journals to scholarly libraries and consortia in North America,
including the company's new consortia offering, SAGE Premier, which
offers access to nearly 400 journals and 100,000 full-text articles from
leading international peer-reviewed titles. Mark will also be on hand to
meet librarians at the upcoming conferences for the Medical Library
Association, Special Libraries Association and the American Library
Association.

"I'm delighted to join SAGE at this exciting time in its proud 40 year
history," says Kendall about the position. SAGE's reputation for
providing outstanding scholarly content and its continued commitment to
serving the evolving information needs of libraries and consortia were
influential factors in my decision to join the company.   I'm pleased to
be part of an organization committed to delivering timely and
innovative content in both a human and collaborative manner that meets
the needs of researchers, authors, and, most importantly, society at
large."

"We've always enjoyed a very strong partnership with CSA, our contracted
sales agent and technology partner," said David Horwitz, SAGE's Vice
President of Sales. "When we decided to bolster this sales effort by
creating an internal team to assist the CSA sales force, we were
thrilled that Mark was available to spearhead the objective. His strong
leadership skills and long-term relationships with libraries and
consortia will be an enormous help to SAGE and our customers."

About SAGE:
SAGE Publications is a leading international publisher of journals,
books, and electronic media for academic, educational, and professional
markets. Since 1965, SAGE has helped inform and educate a global
community of scholars, practitioners, researchers, and students. SAGE
Publications, a privately owned corporation, has principal offices in
Thousand Oaks, California, and in London, United Kingdom.
www.sagepublications.com

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Valerie Johns
Senior Marketing Manager

SAGE Publications
2455 Teller Road
Thousand Oaks, CA 91320

T:  805.410.7778
F:  805.410.7004
E:  valerie.johns@sagepub.com