Re: How not to win friends and influence people - Traffic World Dalene Hawthorne 22 Sep 2004 19:47 UTC

Jeanette,

This has happened to me before at my previous workplace.  It was with
another trade journal, although I don't remember which one.  I think this
practice might be more common in that slice of the publishing industry.

Regards,
Dalene

Dalene Hawthorne
Ordering Librarian
Acquisitions Department
Stanford University Libraries
dalene.hawthorne@stanford.edu
650-725-1122

At 11:56 AM 9/22/2004, you wrote:
>***An update -  I called Deborah Blok, the Customer Care Supervisor at
>Commonwealth Business Media, on this; she is the person I quoted below
>stating that the 2003 graced issues were subtracted from our 2004
>subscription.  She was quite adamant, but later consulted with the
>Director of Circulation.  The upshot is they will not correct the
>subscription dates; this is "Standard Policy in the publishing industry"
>and they are standing firm.  "All they can do" is see to it that issues
>are not graced at the end of our current subscription period, which also
>means we will not receive any renewal notice.  (I'm not sure how that
>follows, but it's what I was told.)
>
>***I find it interesting that they, as well as I, use the term "graced
>issues".  Apparently Commonwealth Business Media uses a different
>dictionary than we have here at the library, to define "grace".
>
>***Has anyone dealt with this before?  I have to admit in eleven years
>on the job, it's a first for me.   Don't "graced issues" fall under the
>law regarding unordered merchandise?
>
>Jeanette L. Skwor
>Cofrin Library
>University of WI-Green Bay
>(920) 465-2670
>
>"Libraries will get you through times of no money better than money will
>get you through times of no libraries."
>                               Anne Herbert, The Whole Earth Catalog
>
>
>
>
> > _____________________________________________
> > From:         Skwor, Jeanette
> > Sent: Wednesday, September 22, 2004 8:10 AM
> > To:   Serialst
> > Subject:      How not to win friends and influence people - Traffic
> > World
> >
> > Or, at least, not influence them to any respect towards you -
> >
> > Traffic World was one of our subscriptions affected by the divine,
> > Inc. bankruptcy.  They did not sign the PPA and made no promise to
> > grace the issues.  However, though our paid subscription expired with
> > the Sept. 3, 2003 issue, they did send 9 more issues before they
> > stopped.
> >
> > We could not afford to pay twice for the majority of our
> > subscriptions, and so a certain number of them that were not graced
> > just had to be allowed to lapse.  Traffic World was one of those
> > titles.
> >
> > Now we're well into 2004, a new vendor, and new subscriptions.  We
> > requested renewal of  Traffic World to begin with Sept 2004 and run
> > through August 2005, and we did get, for our first issue, the Aug. 30,
> > 2004 issue.  However, the expiration date shown on the label is June
> > 13, 2005.
> >
> > I contacted our vendor.
> >
> > I just received the response - Traffic World informed them that they
> > had graced us 9 issues on our previous subscription and have
> > *subtracted* those graced issues from the current subscription, to wit
> > - "The subscriber is due 51 issues, this number includes the nine
> > issues that were graced in 2003."
> >
> > My take on it:  "Let's see - we'll grace these people just in case
> > they are planning to renew but their renewal is delayed, and if they
> > are dropping us forever we'll take the loss.  However, if they do
> > renew eventually, we'll stick them for those freebies.  That'll teach
> > 'em."
> >
> > Yup, I'm taught.   And of course I will contact them and protest.  But
> > I also thought this is one of those new and unique marketing ideas
> > that needs to be shared with other serialsters.
> >
> > Jeanette L. Skwor
> > Cofrin Library
> > University of WI-Green Bay
> > (920) 465-2670
> >
> > "Libraries will get you through times of no money better than money
> > will get you through times of no libraries."
> >                               Anne Herbert, The Whole Earth Catalog
> >
> >
> >