Date: Tue, 05 Dec 2000 09:09:54 +0100
From: Sarah Kellman <skellman@SWETS.NL>
Subject: Swets Blackwell becomes CrossRef's first subscription agent Affil iate

PRESS RELEASE

Lisse, 5 December 2000

> Swets Blackwell becomes CrossRef's first
> subscription agent Affiliate
>
> Swets Blackwell announced today that they have joined the CrossRef >
organisation as an Affiliate.  CrossRef recently started > its Affiliate
program to allow non-primary publishers to use the CrossRef system, > and
Swets Blackwell is the first subscription agent to join.
>
> Affiliate status will enable Swets Blackwell to obtain Digital Object >
Identifiers (DOIs) from CrossRef's metadata database for articles published
by >CrossRef member publishers that are not included in SwetsnetNavigator,
Swets Blackwell's > electronic journal service.  By incorporating these DOIs
into > SwetsnetNavigator's Tables of Contents and search results, users will
be able to seamlessly > link to the corresponding full text at CrossRef
member publishers' sites. Because Swets Blackwell's subscription >
administration system is completely integrated with SwetsnetNavigator, links
> to full text articles will only appear if users hold subscriptions to the
> corresponding journals.
>
> Coming on the heels of joining the International DOI Foundation in
October, > Swets Blackwell's agreement with CrossRef provides numerous
opportunities to > benefit from this synergy.  Yvonne Campfens, Director of
Publisher Relations > & Marketing at Swets Blackwell, commented: "We are
excited about this > additional opportunity for linking to full text from
our SwetsnetNavigator > service. Using CrossRef will enable us to quickly
increase the > number of links to publishers and titles in the service."
>
CrossRef is a collaborative reference linking service run by Publishers
International Linking Association, Inc (PILA), a not-for-profit organisation
formed by scholarly publishers.  Membership is open to primary scholarly
publishers while other organisations can become CrossRef Affiliates.
CrossRef operates behind-the-scenes by maintaining a database of Digital
Object Identifiers (DOIs) and metadata and offering a DOI look up service to
enable the creation of links to full text articles.  CrossRef currently has
61 member publishers with more than 2 million articles from 3,200 journals
in its database. For more information about CrossRef, visit
www.crossref.org.

>> Ed Pentz, Executive Director of CrossRef, added: "Scientists and
researchers will benefit from more links to full text articles at publishers
sites, so I'm very pleased that Swets Blackwell has become a CrossRef
Affiliate.  By using CrossRef, Affiliates can look up DOIs to create links
to all CrossRef member publishers."
>
> Thousands of full-text titles from more than 75 publishers can be accessed
> via SwetsnetNavigator. Due to the steady increase of electronic journal >
titles available in the service, SwetsnetNavigator has seen a 50% growth in
> searches over the last six months alone.  The service receives 3.5 million
> hits per month - 5,000-6,000 of which are unique logins per day - and has
approximate reach to 13 million users.  Further > information on the growing
number of titles available can be found by > visiting
www.swetsnetnavigator.com.

For further information please contact Sarah Kellman, Communication
Executive at Swets Blackwell.
P.O.Box 830, 2160 SZ Lisse, The Netherlands
Tel:  +31 252 435 584    Fax: +31 252 415 888    Email:
press@nl.swetsblackwell.com
www.swetsblackwell.com